Every holiday season we travel home wearing something beyond noticeable with the hopes of making our parents squirm when they pick us up at the airport. A few years ago, it was a quickie – scarf, battery holiday lights with huge case and packing tape.  


After being approached by so many people from the gate to the baggage carousel - 'Hey, where'd you get that?" or "How much was it?"- and when our nieces and nephews of all ages wanted to have one too - we knew there was something there.


So, when 'the Google' rendered no 'light up scarf' worth mentioning (unless a boa with lights counts) illumiwear was born and prototyping began.


illumiwear products perfectly blend technology and fashion with design and function. They allow you to stand apart from the crowd while at the same time bringing you together for a shared experience

Our products are created using the fabric sublimation dye infusion process, then each scarf is hand assembled and sewn, with special attention paid to detail stitching; label placement; light and electronic accessibility; and multi functional packaging.

So, what's the bright idea behind the Original Light Up Scarf™?

Founders James (Jaime) Chailland

(above right) and S. Marshall McClure;

mascot and bright light 'Lumi' (top)

Our Story


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